As Good Corporate Citizens, We Need To Come Together for Beirut

Beirut holds a special place in my heart. I’ve spent most of my life traveling all over the world, but none of the places hold a candle to this city. It’s beautiful and I don’t just mean that in the conventional sense. It’s beautiful in a way that’s born out of chaos, struggle and passion […]

It’s Time We Threw a Business Shower

Like a lot of teams these days, our work family has a group on WhatsApp so we can stay connected. It’s mainly for work but let’s face it, we like to keep each other informed on trending Tik Toks! A couple of days ago, our social media lead shared a meme with Elon Musk’s picture and some writing on it. OK, first of all, we […]

This is What Women’s Equality Looks Like in 2020

“A woman is like a tea bag – you can’t tell how strong she is until you put her in hot water.” – Eleanor Roosevelt   Eleanor Roosevelt sure knew what she was talking about. While she couldn’t have been more right, wouldn’t it be nice to not be put in hot water to prove our strength? Since it’s Women’s Equality Day, […]

Entrepreneurs, here’s your monthly dose of inspiration (part one)

  Lately, we’ve been obsessed with Shark Tank. You have to admit, it’s insanely inspiring to watch people from all walks of life come up with innovative ideas and find a way to be successful, regardless of their background and the financial means available to them. But the best part about Shark Tank are the sharks—they […]

We Live In a Digital World, So You Need To Reach Your Audience Virtually

  I know, I know, we’ve all heard it before: we’re in the f*cking digital era. So, why haven’t a lot of you adapted yet? Many companies like GE, Ford and Procter and Gamble have failed at digital transformation, but you can learn your lessons from their failures. With all the lockdowns going around the world right now, your […]